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Accountants Day Rate Formula

Learn how to calculate an accountant's daily charge-out rate from salary, costs, billable days and a target profit margin.

This formula estimates the daily revenue an accountant or accountancy practice needs to charge to cover planned annual costs and retain a chosen share of revenue as profit. It helps turn an annual financial target into a practical daily rate.

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Recommended Daily Rate

Daily rate = [Salary × (1 + Employer costs %) + Annual overheads] ÷ (1 − Profit margin %) ÷ Billable days

Where:

First total the annual salary, employer costs and overheads. Increase that amount to allow for the target profit margin, then divide the required annual revenue by the number of days expected to be billed.

Variables Explained

VariableWhat It MeansUnit
annualSalary - Target annual salaryAnnual pay the business is expected to provide before personal taxes.currency
employerCostsPercent - Employer costsEmployment-related costs expressed as a percentage of salary.percent
annualOverheads - Annual business overheadsAnnual operating costs such as software, insurance, marketing and office expenses.currency
targetProfitMargin - Target profit marginProfit retained after included costs as a percentage of revenue.percent
billableDays - Billable days per yearRealistic number of days that can be invoiced to clients.days

Step-by-Step Calculation

1

Calculate annual employer costs

Convert the employer-cost percentage to a decimal and multiply it by the target salary.

employerCosts = annualSalary * (employerCostsPercent / 100)

2

Find the annual cost base

Add salary, employer costs and annual overheads.

annualCostBase = annualSalary + employerCosts + annualOverheads

3

Calculate required annual revenue

Divide the cost base by the share of revenue left after the target profit margin.

targetAnnualRevenue = annualCostBase / (1 - targetProfitMargin / 100)

4

Calculate the daily rate

Spread required annual revenue across expected billable days.

recommendedDayRate = targetAnnualRevenue / billableDays

5

Calculate planned annual profit

Subtract the included annual cost base from target revenue.

targetAnnualProfit = targetAnnualRevenue - annualCostBase

Example: accountant daily rate with a 20% margin

Target annual salary$60,000
Employer costs15%
Annual overheads$12,000
Billable days210 days
Target profit margin20%
1

Employer costs

$60,000 × 15%

$9,000

2

Annual cost base

$60,000 + $9,000 + $12,000

$81,000

3

Target annual revenue

$81,000 ÷ (1 − 20%)

$101,250

4

Recommended daily rate

$101,250 ÷ 210

$482.14 per day

5

Target annual profit

$101,250 − $81,000

$20,250

Final Result

The estimated minimum daily rate is about $482 per day, before any applicable sales taxes.

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Assumptions

  • The target salary is treated as a cost of the business.
  • Employer costs are estimated as a fixed percentage of salary.
  • Overheads are fixed for the year and do not change with revenue.
  • All billable days can be invoiced and collected at the calculated rate.
  • The selected profit margin is calculated before corporation tax, personal tax, financing costs and unentered expenses.

Limitations

  • !Actual utilisation may be lower than the planned number of billable days.
  • !Client work may be priced as fixed fees rather than daily rates.
  • !Overheads, staffing costs and service capacity can change during the year.
  • !The calculation does not assess market demand, competition or client willingness to pay.

Common Mistakes to Avoid

1

Using total working days instead of realistic billable days.

2

Forgetting pension contributions, payroll costs, insurance or software subscriptions.

3

Adding the profit percentage to costs rather than calculating profit as a percentage of revenue.

4

Treating sales tax or VAT as revenue available to cover costs.

5

Rounding the rate down without checking the resulting annual revenue.

Related Formulas

Frequently Asked Questions

What is the formula for an accountant's day rate?

Divide the annual revenue required by expected billable days. Required revenue equals the annual cost base divided by one minus the target profit margin as a decimal.

Why divide by one minus the profit margin?

A profit margin is a share of revenue, not a percentage added to cost. At a 20% margin, costs must represent 80% of revenue, so costs are divided by 0.80.

Can the target profit margin be 100%?

No. A 100% margin would leave no revenue to cover salary or business costs, and the formula would involve division by zero.

Should overheads include non-billable administration costs?

Include the cash costs of administration in overheads, while allowing for the time spent on administration by reducing billable days.

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